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Hi, I’m Besma

Curiously Conscious is my journal where I document kinder ways to live and dress. This covers sustainable fashion, clean beauty, low-impact lifestyle, and more.

My blog started in 2014, when I was living in Paris. During my time nestled in the tiniest sixth-floor flat in Montparnasse, I began to explore the French way of doing things; buying fresh food from the organic market next door, bringing my own bags to the shop, and buying investment pieces over fast-changing trends.

My time there has inspired my ethos today: to look for the better things in life. That means better for the earth, better for others, and better for myself too. I want every item I own to tell a good story, and to retell them to you here on the blog.

Alongside my posts, you can keep up with me on Instagram, Pinterest, Twitter, and over on Ethical Influencers, a community platform I founded.

What Does Curiously Conscious Mean?

I named my blog over five years ago, and even now it summarises my approach to life. I like to try new items, places, and experiences that are aware of their impact from start to finish. It’s my belief that care for people and the planet is just as important as how effective a product is and its price tag.

My journey has taken me to some amazing places already: I’ve held my own clothes swap, visited eco villages and sustainable spa hotels, frequented organic food markets, switched exclusively to natural candles, and tried renting my clothes; there’s a lot of change happening and it’s my aim to document it!

Since I started writing, I’ve seen sustainability grow and become both a worthy investment in your own life, and a powerful change affecting all parts of society. It’s all a step in the right direction and I’m loving being part of the new media covering it all.


Feature on Curiously Conscious

Would you like to feature on my blog and social channels? With a large readership on the blog, and similar following on social media, a feature across Curiously Conscious can raise your brand’s profile and share your sustainable story with thousands of conscious consumers.

To get started, download my media kit to discover my current audience figures and rate card, as well as contact details:


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