Is Fila A Fast Fashion Brand?

Screenshot of Fila website

Yes, Fila is a fast fashion brand.

Fila is a sportswear brand founded in 1911 in Italy. Today it is operated by Fila Korea and owned by shareholders. In 2020 it made 3.2 billion won (approx. £1.9 billion) in revenue.

Fila can be considered a fast fashion brand due to the speed of production and scale of clothes that it sells, alongside close to zero transparency around its supply chains and policies.

Fashion Revolution Transparency Rating: 4/100
Ethical Consumer Score: 8.5/15
Good On You Sustainability Rating: 1/5

Additional Reasons Why Fila Is A Fast Fashion Brand

  • In 2021, Fila was found to be sourcing cotton from Xinjiang, China, where forced Uyghur labour is taking place. It stated that it would continue to source its cotton from there, despite public criticism.
  • Good On You’s rating is very poor for both its treatment of people and the environment.
  • The company’s slogan is ‘One World, One FILA’, which is the biggest load of greenwash considering the above.

Sustainable Alternatives To Fila

If you’re looking to stop shopping at Fila, I recommend reading my guides to ethical activewear and sustainable sneakers to get started.

This post is part of a larger guide to UK fast fashion brands, which goes into more detail about the issues with fast fashion, why it will never be sustainable, and how to make your wardrobe more sustainable.

Data for this review is taken from the brand’s website, corporate website, Wikipedia, and sites linked throughout. The Transparency Rating is from Fashion Transparency Index 2021. All information is assumed correct at date of publication.


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