So Just Shop: Ethical Fashion

How beautiful is this bangle? Now what if I told you that it’s made from recycled brass, and handmade by Kenyan crafts-women protecting their trade? I love jewellery that tells a story, especially when it’s a fair and sustainable one.

So Just Shop support and promote ethical initiatives throughout their online boutique, offering an eclectic mix of traditional and modern designs in their fair fashion boutique. I was lucky enough to pick this beautiful waves bangle* for this review, and I’m sure you’re going to see a lot of it in future ethical fashion posts to come – it’s possibly my favourite piece of jewellery in my little collection, combining ethics with style in a way that I really love.

The waves bangle is made by Savannah Chic, a women-led group that specialises in artisanal creations made using local and recycled materials in Kenya, promoting investment in key skills and development through fair trade. And for the record, their skills are definitely up to scratch – the bangle is lovely to wear, smooth and heavy, which makes it a lovely statement piece!

The reason why I’m featuring So Just Shop rather than simply showcasing this bangle is because they share an ethos so close to my own – that with every product you buy, there should be transparency, but not only that – each purchase made empowers those that are part of the production chain, from the ground up. You can find out more about So Just Shop and its founder, Jennifer Georgeson, here.


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